Over the last decade, we’ve seen how incredible digital content drives equally powerful results, from heartwarming to thought-provoking and everything in between.
The YouTube Works Awards is developed by Google in partnership with Kantar Global, and organised with AIM Academy in Vietnam. It celebrates and champions the brilliant minds producing the most innovative and effective campaigns on YouTube.
Started in 2019, Vietnam was the first country in Asia Pacific to implement the Awards, with a focus on celebrating Tết – the most significant cultural moment of the country, and also an exciting time for brands and consumers alike. Watch our case studies to learn more about the 2019 winners, and how they did it.
Winning Campaign: Biti’s Hunter – A Single Hashtag Strikes Vietnamese Youth & Realises Their Promise Connecting Their Home
Categories: Best YouTube for Performance, Best Collaboration: Brand & YouTube Creator
Creative Agency: Dentsu Redder
Media Agency: Pinetech
From 2020 onwards, YouTube Works expands beyond Tết to celebrate campaigns from 1st March 2019 to 1st April 2020 on YouTube that connect with Vietnamese consumers.
Submission for 2020 is now open at:
Submit by April 1st 2020 for a chance to be recognised.
Featured article on Think with Google:
Featured article on Brands Vietnam:
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