The Difference Between Digital Marketing and Traditional Advertising



Nobody, including myself, Is putting out enough content to take full advantage of social media marketing. If you are a business that spends hundreds of thousands of dollars on just one add that you push to everybody on the internet, you are going to lose. Businesses need to start making ads in a much greater volume that are designed for different demographics and even sub-demographics that can relate to a specific ad, instead of one extremely broad message that nobody really connects with.


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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.

In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.

Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.

Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.

Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.

Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.

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29 Replies to “The Difference Between Digital Marketing and Traditional Advertising”

  1. This is great. I would recommend Udimi. Udimi isa safe place to buy and sell advertising. Their filter system guarantees delivery of quality clicks.

  2. Theres this website that has premade ad templates with loads of pictures
    Makes it so much easier if you don't have a camera
    Use this link:
    https://promo.grsm.io/liampeters5324

  3. Great learning Gary.(For the Hindi Audience here) I have also made a quick video in which I have explained Simple meaning, Basic Difference and Pros n Cons of Digital Marketing Vs Traditional Marketing. Click on the link –

    https://youtu.be/t54xn8xJ1X4
    https://youtu.be/t54xn8xJ1X4

  4. Content is the gateway of opportunity for whatever you want to achieve. It's definitely one of those things that doesn't have an immediate ROI, but you still need to producing lots of it to be discovered. Facebook is 100% the place to be if you're trying to reach Gen X and boomers, Instagram for millennials, Tik Tok and Snap for Gen Z.

  5. Excellent video content! Apologies for butting in, I would appreciate your initial thoughts. Have you thought about – Miyatalie Social Saccade (do a search on google)? It is a good one off guide for discovering how make money on the internet using this simple traffic technique without the normal expense. Ive heard some amazing things about it and my friend Sam got great results with it.

  6. Here is the list of all important interview questions as per industry standards on digital marketing
    Is Digital Marketing a good choice for a career in 2020? – https://freelancemantra.com/question/is-digital-marketing-a-good-choice-for-career-in-2020-2/

  7. You are the man. I agree, no one is fully taking advantage of social media today. But the reality is that it is not going anywhere, and if you can commit to it the cost is low.

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  9. Ok so have I got this right? – You need to have endless amount of content on your platforms, and different type of content for different types of platforms, and then use parts of that different content for ads on the specific platform you created it for to bring more followers and engagement? …..I am quite confused. He also says about how cheap Instagram stories are, well how can you define it as cheap, what is the cost based on? I need to learn digital marketing, but there is so much stuff out there my head cant handle it. Then Google ads and PPC and targeting and demographics and on and on, So confused. Any advice anyone how I can simply this stuff so I can learn?

  10. he gets really hot starting with minute 3 – very good – branding is much better than the cheap thrills

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